PLR is short for Private Label Rights.
A product with Private Label Rights has a license granting the new owner the right to use the content as he or she sees fit. The PLR product may be in the form of articles, sales copy, blog posts, email autoresponders, graphics, audio, video, and even software.
Someone else has done the writing (or recording). Depending on the product, it possibly has a website template with a sales letter and graphics making it available for sale to others.
With Private Label Rights, you’re given a license that tells specifically what you can and can not do with the package. The best products are those that have an unconditional license that basically allows the new owner to use and edit the product any way they like. You can add your own name, add and delete sections, and even sell it to others. It’s as if you’re the original author without all of the work of authoring.
Unconditional Private Label Rights may have only one rule – that you can’t resell it as PLR to others. When shopping for PLR, pay attention to the wording in the license and if you don’t want to agree to the terms, don’t buy it.
Some PLR sites are membership-based, meaning the number of buyers is limited. Others have no membership. You might receive more content with a membership, but some of it may not be the niche you’re looking for. A PLR website with no membership required will allow you to choose the topics you want to buy. Other PLR websites have both options available.
PLR saves money and time. You get top quality, well-designed content for a reasonable price that you would otherwise spend countless hours producing yourself or paying a freelancer to do.
If time and money are precious to you, Private Label Rights products could be the perfect solution to save both!
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